PPC Manager

Full-time Amber Energy in Cardiff

As a Paid Search Manager you will plan and execute amber energy’s media buying across Google, Facebook, Yahoo, Bing, Twitter and LinkedIn. You will also be responsible for audience segmentation and delivering online remarketing campaigns.

You will have strong knowledge of AdWords and Bing Ads, with at least 2 years’ experience in online ad buying particularly for Lead Gen.

You’ll work within the wider marketing team to ensure the smooth running of amber energy’s search marketing activities, delivering high quality and effective PPC and digital media buying for amber energy and its sub-brands.

Key Responsibilities

You will manage amber group’s paid search campaigns across multiple networks Ensure campaigns deliver according to our objectives, providing analysis and continually improving performance Setup, implement, track and optimise campaigns Keyword research, analysis and strategy Cost estimate and budget management Ad copy writing and testing Tracking setup (including tracking codes generation, goals and funnels setup) Analyse campaign performance and recommend next steps Monitoring and advising on new opportunities across search A/B Testing

You Need to Be

Passionate about PPC A huge fan of conversions and working towards KPIs
Strong understanding of Google Analytics Tag manager wizard Self-driven and results-oriented Excellent written and verbal communication skills Able to critically assess your own performance Highly analytical Excellent knowledge of Excel Understand how to create a customer journey Able to consistently hit deadlines and exceed expectations

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Published at 14-12-2018
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